10 Insightful Ways to Use Instagram Stories for Business

Do you want to see how other companies are utilizing Instagram stories? Let us show you some unique and effective methods to utilize Instagram stories to boost engagement.

1. The Backstage Passage Examine your company’s operations.

This is a very common method to begin an Instagram story. If your company has a lot going on behind the scenes, you may begin to reveal your day-to-day activities in your story.

2. Demonstrate to your followers how much fun you have at work.

On Instagram, the best thing a company can do is projecting a more personable image. Create an Instagram story about your company’s event or function to do this. This will be a more engaging video for your fans since they will see you guys having a good time.

3. Create Instagram Stories with your articles.

On Instagram, the best thing a company can do is projecting a more personable image. Create an Instagram story about your company’s event or function to do this. This will be a more engaging video for your fans since they will see you guys having a good time.

4. Use a story to demonstrate how your product works.

The public enjoys seeing items in action. If you have a fantastic product, a video showing it in action would be appreciated by your audience. Create a tale with a short useable video or a collection of photographs to show off your product’s qualities. Demonstrate how your product works and how it will benefit them.

5. Make Interesting Polls for Your Instagram Followers.

Instagram stories now allow you to poll your followers. You may pose questions and see the results with the interactive poll stickers on Stories. Polls have so many applications that they may be used in almost any industry. Use these polls to gain feedback on your services or goods, generate ideas, or simply build fun polls.

6. Use User-Generated Content to Highlight in Your Stories.

If your followers tag your company in their images or videos, you may leverage that information to highlight follower photos and videos. User-Generated Content (UGC) provides social evidence and informs others that you have a devoted following. It’s a fantastic method to highlight all of your user-generated material.

7. Promote sales and limited-time offers.

You may use Instagram stories to advertise special offers and discounts for your business. It’s ideal for seasonal sales since you can create themed stories for different seasons, such as Black Friday and Christmas.

8. Use Announcements and Teasers to keep your followers on their toes.

Make Instagram stories that keep your fans on the edge of their seats. Give customers a sneak peek or a preview of what’s to come with your next products/services/sales. These kinds of tales are ideal for e-commerce firms since they may highlight impending sales, new product offers, and so on.

9. Use Instagram Stories to share engaging listicles.

Because they are easy to skim and read, listicles are one of the most popular forms of material. Instagram stories are a great way to create and share visually appealing Listicles. If you’re a clothes manufacturer, you may use Instagram stories to build a top gift suggestion listicle.

10. Make a Special Mention of Other Companies with Which You Collaborate.

It’s a good idea to highlight firms who work with you or follow you in your Instagram stories if you have any. This builds an intriguing relationship between your businesses, and it’s likely that these firms will include you in their stories or shoutouts, resulting in increased engagement in both.